Patti’s new book, Disrupters.
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The New Way to Network: Tools for Cultivating Professional Relationships


StartupNation ran the following excerpt from “Disrupters: Success Strategies from Women Who Break the Mold” by Dr. Patti Fletcher.

Salary History And Gender Are Antiquated Data Points For Salary Negotiations

ERE Media

New laws are putting HR at the forefront of taking necessary steps in changing the status quo of salary decisions. The market expects pay parity and it’s up to HR to deliver a level playing field for all.

2 Executives Weigh In: Tipping Points for Large-Scale Change


Patti asked two executives who have built careers on driving large scale change to share their views on the tipping points that accelerate large-scale change.

The 3 stage blueprint to transform a culture where all leaders can thrive

The Huffington Post

Learn a three-stage path to enable large scale cultural change that translates into changes that permanently define how business is done, moving from the existing status quo to a new way of being.

8 Essentials that must be in every product launch toolkit


The best product launches employ a three-step process: assessment, strategy, and execution/enablement. Orchestrate your next product launch like a fine-tuned symphony.

A 4-step strategy of bringing order to mayhem


Unfortunately, transforming a culture is really hard. In fact, only 25% of change initiatives succeed. When it comes to changing a corporate culture in a big way, the CEO and executive team must visibly be on board.

Is this the new face of business leadership?

The Huffington Post

The fact of the matter is that some leaders have a long way to go when it comes to creating gender equitable business environments. Learn from leaders who are making strides in gender equity.

The White House sends a clear message: Gender inequity is no longer a women-only philanthropic issue

The Huffington Post

Considering that women are half the population walking the earth and nearly half of the workforce, gender equity is finally emerging as a global economic imperative.

8 Ways unconscious bias is killing your business


The world around you is always changing. How you make people-based decisions will need to change with it.

How to lead like a woman in a man’s world

The Guardian

Enterprise technology veteran Stephanie Buscemi, COO of Salesforce’s cloud business, knows all too well the challenges facing women in her industry. Buscemi shares some of the key lessons she has learned in the process of climbing the corporate ladder in a “man’s world.”

6 steps to transform from mindless talker to powerful communicator


You learned how to talk when you were a toddler. Now that you are a leader, it’s time to learn how to communicate.

​7 Things Probation Officers Do That Will Help You Lead Change


Advice you need to catalyze change even in the toughest circumstance.

7 Predictions for How the Way We Work Will Transform in 2016


In the cultural transformation business, there has been a lot of talk about the future of work. Gone are the days when the haves and have-nots have exclusive rights to success. The definitions of success, and how we achieve it, are changing. There is no one size fits all. Millennials, the first digital natives to enter the workforce, compel the generations before them to question status quos associated with goal achievement, organization structures and processes, and the pace of change. According to Deidre Paknad, founder and CEO of goal management application start-up Workboard, 2016 will accelerate changes through seven themes that influence a new normal in how we lead, work and innovate.

Salesforce and equal pay: the tech giant is putting its money where its mouth is

The Guardian

Earlier this month Salesforce found a simple solution to the gender pay gap. It conducted a review of its staff’s salaries, and then adjusted them accordingly so that men and women in similar roles were earning similar amounts. The review came about after Cindy Robbins, senior vice president of Employee Success, and Leyla Seka, senior vice president of Desk.com, pointed out CEO Marc Benioff that female staff were probably being paid less. Initially sceptical, when Benioff realised what they were saying was true he went out of his way to fix it. But the company isn’t stopping there, it wants to create one of the most female-friendly cultures in tech.

The 5 W’s Every Start-Up Should Follow to Transform Their Company Brand


The short-term and long-term success of your business is 5% awesome offerings and 95% solid go-to-market (GTM) strategy and execution. An important component of a solid GTM plan lay in the branding. A successful branding strategy will open doors for pipeline and customer loyalty.

Female Tech and Entrepreneur Experts Wanted: How to Get Yourself on Stage and in the Press


Not one for women’s only events, Bobbie Carlton, founder of Carlton PR and Marketing, Mass Innovation Nights, and Innovation Women, is a fixture in the Boston start-up scene. One technology event after another, she kept encountering what she calls DAMP: dreaded all male panel. “I heard all the tales of woe from conference organizers, making excuses such as ‘I had women but they cancelled,’” says Carlton. And when there were women on stage, it was always the same few. Sick and tired of the excuses, she set out to solve the problem. She started Innovation Women, an online speakers bureau for event managers to find technical and entrepreneurial women for their events.

The mentor: “I thought I would change her life. In fact, she changed mine”

The Guardian

Many women dream of leaving their corporate job to live a more meaningful life. Fear of saying goodbye to an enviable salary and disappointing family and friends stops most in their tracks. After years of building a promising career, the prospect of throwing it all away to chase a “change-the-world” passion can seem hugely intimidating.

5 Tips You Need to be the Entrepreneur of Your Next Career Move


Gone are the days when career paths are one-size-fits-all. As with many enterprising women, Julie Lenzer Kirk is no stranger to taking the path less travelled. Like many mid-career women, Lenzer Kirk started to feel restless. “I knew at a high level that I was getting ready to step it up a notch. I was getting bored and looking for a challenge,” says Lenzer Kirk.

Know who you want to be kidnapped with and four more tips for leaders

The Guardian

Fabiana Lacerca-Allen’s dangerous childhood in Argentina taught her the importance of women taking their careers in their own hands.

Anatomy of an Acquisition - Part 3 of 3


Due diligence can be a long, tough, and draining process. The truth is that due diligence is the easy part. The hard work really begins when your business has been acquired and the integration of your business, its people, process, and technology begins.

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I rely on Patti’s deep strategic marketing expertise and knowledge of the type of transformation needed to drive real impact in the entrepreneurial ecosystem.

Sharon Vosmek

Sharon Vosmek CEO Astia